Founder & CEO
- Managed over 20 employees and over 50+ vendor relationships & partners.
- Primary owner of the business relationships with key global digital outlets: Google, Facebook and others as identified. Ensure organization is abreast of latest marketing trends and technologies as they relate to film marketing.
- Boosted website traffic by 100% by creating an integrated social media strategy.
- Works as an important digital leader in the theatrical marketing division collaborating and working closely with other departments to ensure digital plans are effectively communicated and layered across marketing.
- Targeted both offline and online consumers by designing a multi-pronged and comprehensive marketing strategy.
- Boosted conversion rates by 50% through innovative customer relationship building and landing page optimization.
- Created effective messaging using language, graphics and marketing collateral.
- Led account management, strategy, targeting and campaign development for our clients.
- Worked closely with clients to identify their needs and challenges and provide solutions-oriented campaign themes.
- Devised email strategies, including segmenting strategies, welcome email auto responders and training drip campaigns.